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Live Eyes was born out of a need to address the issue of police brutality in America.

We aim to create a world where American citizens can work together to rid the streets of abusive police officers, while ensuring those who serve their communities with honor and respect remain at the forefront of public safety.

We give Americans the tools to close the data gap at the root of police brutality.

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BUSINESS MODEL / BUSINESS MODEL / BUSINESS MODEL / BUSINESS MODEL / BUSINESS MODEL / BUSINESS MODEL / BUSINESS MODEL

Contracts with Governments

Obtain contracts with cities and law enforcement to provide data and actionable insights

In 2017 & 2018 alone, NYC paid out $565 million to settle police misconduct cases

Leverage data science to reduce spending on settlements, improve policing practices, and rebuild relationships between citizens and law enforcement

Data Collection

Perform lead generation for attorneys specializing in police misconduct cases

Provide attorneys with relevant evidence stored securely in our database

Take a percentage of settlement payouts in successful cases

Partner with Attorneys

Build the first ever central repository for data on police conduct

Sell data to legal and/or academic parties

Data on police misconduct is currently scarce, fragmented, and in high demand

GO TO MARKET / GO TO MARKET / GO TO MARKET / GO TO MARKET / GO TO MARKET / GO TO MARKET / GO TO MARKET

Top-Down Approach

STRATEGIC PARTNERSHIPS

Forge partnerships with cities looking to revolutionize how their police force operates (San Francisco, Oakland, Seattle, Minneapolis, New York City, etc.)

Academic and legal institutions studying racism in America

Bottom-Up Approach

DISTRIBUTION CHANNELS

Partner with leading activist groups to drive user acquisition

(Black Lives Matter, Color of Change, Campaign Zero, Undocublack Network, etc.)

Promote Live Eyes through their networks

360-Degree Approach

MEDIA COVERAGE

Integrated marketing plan through traditional and social media

Create buzz on social media platforms; partner with influencers interested in police reform

Promote message of Education, Participation & Transparency

Current Partnerships

Movement for Black Lives

Forbes

Black Lives Matter

NAACP Legal Defense Fund

Campaign Zero

Color of Change

New York Times

Vice

Be a part of the change.

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